Stories
YouTube Unveils Powerful AI Tools, Shopping Features, and Personalized Updates for Creators
- •YouTube announced new AI-powered creator tools, shopping features, and personalized viewing updates at its annual Made on YouTube event.
- •New AI tools in YouTube Studio include a draft feedback tool, AI-generated thumbnails and titles, and dynamic thumbnail testing.
- •Google Gemini powers new conversational editing tools for Shorts and YouTube Create, simplifying video production.
- •YouTube is expanding its AI comment moderation, likeness protection technology, and YouTube Shopping affiliate program to 35 countries.
- •Custom Feeds are coming to US users, allowing personalized homepage tabs, and AI-powered automatic dubbing for YouTube Live is planned for 2027.
Key Questions Answered
YouTube introduced several AI-powered features for creators, including draft feedback tools in YouTube Studio that analyze pacing and structure, and Gemini-powered conversational editing tools for Shorts and the YouTube Create app to help edit clips and remove pauses. Additionally, YouTube is expanding its likeness-protection technology to combine voice and facial detection for identifying misuse.
YouTube is expanding its Shopping affiliate programme to 35 countries by the end of the year, with more than 1.3 million creators already enrolled. Specifically, creators in India and Brazil will soon be able to tag Amazon products in their content along with localized offers.
YouTube is introducing Custom Feeds for users in the US across web, mobile, and TV. This feature allows users to save and create homepage tabs based on specific interests, routines, or moods, such as documentaries and DIY videos.
