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Akoirah by Augmont Targets Doubling Revenue on Store Expansion
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CNBC TV18•16-10-2026, 15:31
Akoirah by Augmont Targets Doubling Revenue on Store Expansion
  • •Akoirah by Augmont expects to double its topline over the next year driven by new store openings, rising consumer awareness, and strong festive demand.
  • •The company crossed more than half of its monthly sales target in October, supported by festive buying and high gold prices encouraging lighter jewellery.
  • •Average ticket size for Indian consumers ranges between ₹50,000 and ₹60,000, with solitaire rings and tennis bracelets being the most popular products.
  • •Rising gold prices are shifting consumer behavior toward lab-grown diamonds, which retail at ₹20,000 to ₹25,000 per carat compared to ₹3 lakh to ₹4 lakh for natural diamonds.
  • •Franchise enquiries are increasing from Tier-II and Tier-III cities, indicating growing broader acceptance of lab-grown diamonds beyond metro areas.

Key Questions Answered

Akoirah by Augmont expects to double its topline over the next year, driven by new store openings, increasing consumer awareness of lab-grown diamonds, and strong festive demand.

Rising gold prices are encouraging consumers to choose lighter jewellery combined with lab-grown diamonds, making products more affordable while maintaining a premium appearance.

A one-carat lab-grown diamond typically retails between ₹20,000 and ₹25,000, whereas an equivalent natural diamond costs around ₹3 lakh to ₹4 lakh per carat depending on colour and clarity.