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Meesho Reports 75% Jump in Day-One Orders During Mega Blockbuster Sale
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Storyboard•12-10-2026, 07:28
Meesho Reports 75% Jump in Day-One Orders During Mega Blockbuster Sale
- •Meesho's Mega Blockbuster Sale 2026 opened with a 75% year-on-year growth in orders on Day 1, driven by AI-powered discovery, branded shopping, and creator-led commerce.
- •AI-powered personalized recommendations played a central role, powering approximately 85% of Day 1 orders across fashion, home, beauty, and electronic accessories.
- •Branded shopping through Meesho Mall surged over 200% year-on-year, with Tier 3 and smaller markets showing massive adoption, especially in beauty and personal care.
- •Creator-led shopping rose nearly fourfold year-on-year, with 81% of creators and the majority of demand originating from non-metro regions.
- •Transacting sellers increased by 63% year-on-year, with sellers from Tier 4 and smaller markets doubling their participation on the opening day.
Key Questions Answered
Meesho's Mega Blockbuster Sale 2026 opened with a 75% year-on-year growth in orders on Day 1, with order rates peaking at over 75,000 per minute within the first 15 minutes.
Personalised recommendations and AI-powered product discovery played a central role, driving approximately 85% of all orders placed on the first day of the sale.
Content and creator-led commerce recorded strong growth, rising about 3.7 times year-on-year, with 81% of these active creators originating from non-metro locations.
