Stories
Is Artificial Intelligence Really Transforming How Indian Businesses Operate?
- •Most companies currently track traditional metrics like pilots and licenses, which show activity rather than true business value or improved productivity.
- •Successful AI deployments focus on measuring actual completed work and business outcomes rather than just the number of prompts or tools used.
- •Companies like Cars24 and CRED demonstrate tangible success through reduced turnaround times and higher customer satisfaction using targeted AI solutions.
- •Calculating the full cost of an AI task must include employee time, retries, and reviews rather than just the narrow cost per token.
- •Trust, governance, and human oversight are critical factors that determine whether AI remains a side experiment or becomes a core part of business operations.
Key Questions Answered
Most enterprises still rely on traditional software metrics inherited from the past, including tracking pilots, licenses, active users, or prompt generation. However, these figures only indicate activity levels rather than measuring true business value or employee productivity.
Cars24 deployed AI agents to manage over one million conversation minutes every month across buying, selling, financing, and support operations. This implementation resulted in an 80 percent reduction in turnaround time across its essential service workflows.
Accurate and dependable AI outputs significantly minimize the need for human review, correction, and rework, which lowers the overall cost per outcome. This reliability provides teams with the confidence required to integrate AI into critical business decisions and operations.
