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Freelance Writer Turns Newsletter into Rs 2.5 Crore Business, Still Calls It a 'Side Hustle'
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Moneycontrol•01-10-2026, 20:38
Freelance Writer Turns Newsletter into Rs 2.5 Crore Business, Still Calls It a 'Side Hustle'
- •Amy Suto, a freelance writer, transformed a simple newsletter about writing jobs into a business generating over Rs 2.5 crore annually.
- •Launched in June 2023, her Substack, "Make Writing Your Job," now boasts over 58,000 subscribers, offering a paid job board, resources, and a community for writers.
- •Suto identified a need to connect clients with writers after realizing she had more work than she could handle and a shortage of writers to recommend.
- •The platform expanded beyond a newsletter to include free resources, author interviews, and a series featuring creators, becoming a comprehensive resource for writers.
- •Despite its success, Suto considers the Substack a "side hustle," with her primary income still derived from freelance memoir ghostwriting.
Key Questions Answered
Amy Suto launched her Substack in June 2023 to share advice and opportunities with fellow writers. Working from a café in Paris, she realized she had excess client work and unmatched writer recommendations, leading her to create the platform 'Make Writing Your Job'.
Subscribers can choose between different membership options on the platform. The standard plan costs $19 per month, while the founding membership costs $550 a year.
Despite generating more than $263,000 in annual gross recurring revenue from her Substack, Suto still considers it a side hustle. Her primary source of income continues to be her freelance memoir ghostwriting work.
