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Anushka-Virat Transform Chhole Bhature Sellers' Fate: From ‘18 Lakh Debt to 2 Crore Earnings.
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News18•30-09-2026, 15:53
Anushka-Virat Transform Chhole Bhature Sellers' Fate: From ‘18 Lakh Debt to 2 Crore Earnings.
- •Jaspal Singh Khalsa and Mahendra Singh Khalsa started 'Delhi Se' restaurant in 2021 but faced an 18 lakh debt by 2022.
- •Comedian Abhishek Upmanyu's visit in September 2022 led to an increase in customer footfall at their Chembur Camp outlet.
- •A call from Virat Kohli's house for two plates of Chhole Bhature on October 5, 2022, marked a turning point for the brothers.
- •Anushka Sharma's Instagram story, praising the food, caused their restaurant to be completely crowded within half an hour.
- •Today, the 'Delhi Se' restaurant has multiple outlets, and the brothers earn up to 2 crore rupees monthly, cooking 1 ton of Chhole.
Key Questions Answered
In 2022, the 'Delhi Se' restaurant run by brothers Jaspal Singh Khalsa and Mahendra Singh Khalsa faced severe business failures and accumulated a debt of 18 lakh rupees, bringing them to the verge of closing down.
Stand-up comedian Abhishek Upmanyu visited the restaurant in September 2022 and posted an Instagram story recommending their Chhole Bhature, which immediately drove a surge in daily walk-in customers.
After seeing the comedian's recommendation, Anushka Sharma had her residence order two plates of Chhole Bhature for Virat Kohli and later posted on Instagram that it tasted like homemade food, causing an immediate rush that sold out all stock and skyrocketed their demand.
