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Rapido Eyes Food Delivery Expansion, Targets Next 100 Million Users with Affordability Focus
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Moneycontrol•26-09-2026, 12:29
Rapido Eyes Food Delivery Expansion, Targets Next 100 Million Users with Affordability Focus
- •Rapido CEO Aravind Sanka announced plans to expand beyond ride-hailing into food delivery, aiming to reach the next 100 million users by prioritizing affordability and launching in 100-200 new cities annually.
- •Sanka revealed that Rapido spent 11 years building its supply side under the radar, emphasizing that solving for supply creates a larger compounding impact.
- •Despite existing duopolies, Rapido sees a significant opportunity in the food delivery market, believing it can grow into a 100-150 million user market driven by affordability.
- •The company's culture, shaped by building with constraints and limited capital, focuses on creating maximum impact and developing homegrown talent.
- •AI has significantly accelerated Rapido's product and service launch pace, contributing to its rapid expansion and innovation.
Key Questions Answered
Rapido plans to launch in 100 to 200 cities every year as it expands deeper into India, focusing heavily on affordability.
Co-founder and CEO Aravind Sanka stated that Rapido sees food delivery growing into a 100 to 150 million user market driven by affordability, noting that the category lacks the same penetration levels as ride-sharing.
Artificial intelligence has helped Rapido significantly accelerate the pace at which it launches new products and services.
