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FSSAI Targets Major Firms and E-Commerce Giants Over Misleading Health Claims
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Firstpost•08-10-2026, 22:10
FSSAI Targets Major Firms and E-Commerce Giants Over Misleading Health Claims
- •The Food Safety and Standards Authority of India has issued notices to Dr Reddy’s, Amazon, Flipkart, Netmeds, Nestle Health Science, and Tirupati Wellness.
- •The action follows allegedly misleading health claims regarding protein support, muscle strength, immunity, and energy metabolism on product packaging.
- •Companies have been asked to explain why regulatory action should not be initiated against them for these promotional claims.
- •An Amazon spokesperson stated that the marketplace requires seller compliance and confirmed the disputed product is no longer available.
- •This move highlights the FSSAI's intensified scrutiny of nutritional and health-related claims on food products.
Key Questions Answered
The FSSAI issued notices to Dr Reddy’s, Nestle Health Science, Tirupati Wellness, Amazon, Flipkart, and Netmeds over allegedly misleading health claims related to protein support and maintaining lean muscle mass.
The regulator flagged claims concerning high protein content, maintenance of lean muscle, muscle strength, immunity support, and energy metabolism that were presented on product packaging in a way that could mislead consumers.
An Amazon spokesperson stated that the company operates as an online marketplace requiring third-party sellers to comply with Indian laws, removes non-compliant listings when directed by authorities, and confirmed that the disputed product is no longer available.
