Stories
Skyscanner Leverages ChatGPT Partnership to Track Evolving Travel Discovery Habits
- •Skyscanner launched its app within ChatGPT in April, allowing users in India and other markets to search for flights and compare fares using conversational prompts.
- •Country manager Neel Ghose noted that the partnership helps the platform understand how travellers use artificial intelligence to discover destinations and plan trips.
- •Skyscanner processes 100 billion prices daily, using its two decades of proprietary data to make travel information more accessible through AI integrations.
- •A recent travel trends report shows 87 percent of travellers feel confident using AI-generated recommendations, though accuracy and support remain key concerns.
- •Features like Explore with AI and Search with AI enable users to find inspiration, compare destinations, and track price drops through conversational and visual tools.
Key Questions Answered
The Skyscanner integration enables users in India and globally to search for flights, compare fares, and refine travel preferences using conversational prompts in English and other languages. Users can adjust inputs like dates or destinations through follow-up queries without restarting their search.
According to Skyscanner's travel trends report, 54% of travellers are concerned about the accuracy of information provided by AI, while 44% worry about not having someone to contact if something goes wrong. Nonetheless, 87% of travellers feel confident using AI-generated recommendations for trips.
AI adoption varies by age group, with millennials showing the highest confidence in AI-generated recommendations at 89%. They are followed closely by Gen Z at 87%, Gen X at 85%, and baby boomers at 64%.
