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Meta Muse Soars: 5 Million Downloads in 22 Days, Weekly Users Top 3 Million!
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Storyboard•01-10-2026, 12:55
Meta Muse Soars: 5 Million Downloads in 22 Days, Weekly Users Top 3 Million!
- •Meta's personal AI agent, Muse, achieved 5 million downloads in the US within 22 days of its September 8 launch, outpacing ChatGPT, Grok, and Claude.
- •More than 3 million users now prompt Muse weekly, with over 1 million daily active users, indicating strong engagement beyond initial downloads.
- •Muse is designed as an AI agent capable of executing tasks across applications, such as sending emails and booking travel, distinguishing it from conversational AI.
- •Meta is expanding Muse's role and distribution, integrating it into AI glasses and extending its use to business cases with integrations like Shopify and Slack.
- •The rapid growth is partly attributed to a significant marketing push, with Meta allocating up to 50% of its daily house-ad inventory to Muse.
Key Questions Answered
Meta's personal AI agent Muse crossed 5 million downloads in the US within 22 days of its September 8 launch. This pace places Muse ahead of OpenAI's ChatGPT, which took 56 days to reach the same download threshold in the US.
Meta announced Muse for Small Business on September 29, featuring integrations with tools such as Shopify, Slack, Stripe, Canva, Dropbox, Notion, and QuickBooks.
Muse operates through a dedicated virtual machine, allowing it to continue working on tasks in the background even after a user closes the application. It requires user approval for sensitive actions like sending emails or making purchases.
