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Universal Music Group Appoints Libby Bush as President, Global Brands and Commercial Partnerships
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Storyboard•30-09-2026, 09:10
Universal Music Group Appoints Libby Bush as President, Global Brands and Commercial Partnerships
- •Universal Music Group (UMG) has appointed Libby Bush to the newly created role of President, Global Brands and Commercial Partnerships, starting in November.
- •Bush will lead a new global function bringing together UMG’s brands, media, and commercial partnership businesses, including Universal Music Group for Brands (UMGB).
- •Based in Los Angeles, Bush will report to UMG’s Chief Operating Officer Boyd Muir.
- •Bush joins UMG from Creative Artists Agency (CAA), where she served as Global Head of Entertainment Partnerships and was a member of the Agency Board.
- •She brings over two decades of experience driving growth and cultivating relationships at the highest levels of the industry, having also founded Tandem Entertainment and led partnerships at Marvel Entertainment.
Key Questions Answered
Libby Bush has been appointed as the President, Global Brands and Commercial Partnerships at Universal Music Group, a newly created role starting in November.
Based in Los Angeles, Libby Bush will report directly to UMG's Chief Operating Officer, Boyd Muir.
Libby Bush joins UMG from Creative Artists Agency (CAA), where she served as the Global Head of Entertainment Partnerships and was a member of the Agency Board.
