Stories
Veer Pahariya's Prem Keetanu Struggles at Box Office After Clashing with Drishyam 3
- •Veer Pahariya starrer 'Prem Keetanu' was released on October 2 alongside Ajay Devgn's massive film 'Drishyam 3'.
- •The low-budget romantic comedy film has collected around 1.21 crore rupees net in India over its first four days.
- •Despite the slow box office performance and low daily collections, satellite and OTT rights may help recover its 3 crore budget.
- •The film features an ensemble cast including Rakesh Bedi, Aparshakti Khurana, and Afiya Syed alongside Veer Pahariya.
Key Questions Answered
Prem Keetanu opened with 50 lakh rupees on its first day, dropped to 33 lakh rupees on the second day, and earned 28 lakh rupees on Sunday. Its first Monday saw a collection of 10 lakh rupees, bringing its net collection in India to 1.21 crore rupees and gross collection to 1.45 crore rupees.
Prem Keetanu has a budget of 3 crore rupees and has managed to recover only about half of its budget so far. However, due to its low budget, earnings from satellite rights, music rights, and OTT deals can help the makers avoid heavy losses.
Prem Keetanu clashed directly at the box office with Ajay Devgn's massive film 'Drishyam 3' upon its release on October 2. The clash severely impacted its earnings, though industry analysis notes it might have performed much better without such high-profile competition.
