Stories
Bhool Bhulaiyaa Franchise Dominates Box Office Like Drishyam

- •The Bhool Bhulaiyaa franchise has achieved massive box office success, mirroring the thriller genre's Drishyam series.
- •The original 2007 Bhool Bhulaiyaa directed by Priyadarshan and starring Akshay Kumar and Vidya Balan was a major box office hit.
- •Bhool Bhulaiyaa 2 released in 2022 and starring Kartik Aaryan emerged as a blockbuster by grossing over 230 crores worldwide.
- •Bhool Bhulaiyaa 3 released in Diwali 2024 featured Vidya Balan and Madhuri Dixit crossing 350 crores globally to become a superhit.
- •Strong brand trust and combination of horror, comedy, and music have made this franchise a reliable winner for Bollywood.
Key Questions Answered
Directed by Priyadarshan, the 2007 film 'Bhool Bhulaiyaa' introduced a fresh mix of horror and comedy that earned immense love from critics and the public alike. Starring Akshay Kumar as Dr. Aditya Shrivastav and Vidya Balan as Avni/Manjulika alongside a talented cast, the movie became a box office hit and laid a strong foundation for the future franchise.
Released nearly 15 years later and directed by Anees Bazmee, 'Bhool Bhulaiyaa 2' transitioned the franchise into a complete horror-comedy and family entertainer. Featuring new lead star Kartik Aaryan as 'Rooh Baba' alongside Tabu, the film achieved blockbuster status by grossing over 180 crores in India and more than 230 crores worldwide despite post-pandemic struggles.
Released during Diwali 2024, 'Bhool Bhulaiyaa 3' scaled up the franchise by bringing back Kartik Aaryan and original star Vidya Balan alongside Madhuri Dixit. The on-screen face-off and dance between Vidya Balan and Madhuri Dixit became major highlights, helping the film cross the 250-crore mark in India and gross over 350 crores worldwide to become a superhit.





