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Booking.com Report Reveals How Alternative Stays Are Transforming Indian Travel
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News18•14-10-2026, 21:33
Booking.com Report Reveals How Alternative Stays Are Transforming Indian Travel
- •Booking.com’s 2026 report reveals that homestays, villas, and holiday rentals are shifting from niche choices to mainstream options in India.
- •A strong 83 percent of surveyed travelers consider alternative accommodations ideal for families and groups, while 87 percent say they create meaningful memories.
- •Alternative accommodation listings more than doubled in cities like Greater Noida, Ghaziabad, Indore, and Ayodhya between June 2025 and June 2026.
- •Business travelers accounted for 19 percent of alternative accommodation bookings in 2026, a figure projected to reach 21 percent by 2027.
- •Digitally distributed alternative accommodation listings increased from 102,200 in FY23 to 215,000 in FY26, driven by rising demand and technology adoption.
Key Questions Answered
Business travellers accounted for 19% of alternative accommodation bookings in India in 2026, and this figure is projected to reach 21% by 2027.
Listings more than doubled in Greater Noida, Ghaziabad, Indore, and Ayodhya between June 2025 and June 2026 according to the report.
The gross booking value for the alternative accommodation segment is projected to grow at a compound annual rate of 21.2% through FY29.
