Stories
Popular actress Neha Sharma issues stern warning against AI deepfake videos
- •Actress Neha Sharma has issued a direct warning on social media against unauthorized use of her face and identity to create AI images and videos.
- •She demanded the immediate deletion of such existing content and strictly prohibited creating, editing, or sharing them in the future.
- •Neha Sharma stated that she will take strict legal action against everyone involved in creating, posting, or sharing fake content using her identity.
- •The rising threat of AI deepfakes has raised serious concerns regarding the privacy and reputation of celebrities as well as ordinary women.
Key Questions Answered
Neha Sharma stated that she will pursue legal action against everyone involved in creating, posting, or sharing unauthorized AI images and videos featuring her identity. She explicitly warned that hiding behind fake accounts or using AI technology will not allow individuals to escape legal responsibility.
In 2023, a deepfake video created by superimposing Rashmika Mandanna's face onto another woman's video spread rapidly online, causing nationwide shock. Following a Delhi Police investigation, a youth from Guntur, Andhra Pradesh, was arrested in January 2024 for allegedly creating the video to increase social media followers.
Action can be taken against deepfake crimes under India's Information Technology Act. Relevant legal provisions may apply to using a person's identity without permission, violating privacy, and electronically publishing obscene or sexually explicit content.
