Stories
Lululemon Appoints Former Nike Executive Maggie Gauger as Chief Product Officer

S
Storyboard•08-10-2026, 09:19
Lululemon Appoints Former Nike Executive Maggie Gauger as Chief Product Officer
- •Lululemon Athletica has named former Nike executive Maggie Gauger as its new chief product officer, effective October 26.
- •Gauger previously served as CEO of Gap performance apparel brand Athleta and worked alongside new Lululemon CEO Heidi O'Neill at Nike.
- •The appointment aims to address product missteps, consumer backlash, and growing competition from newer sportswear brands.
- •Joseph Godsey was also appointed as chief operating officer as part of a broader leadership overhaul.
- •Chief Brand Officer Nikki Neuburger and Chief Supply Chain Officer Ted Dagnese will depart the company on November 6.
Key Questions Answered
Lululemon has appointed former Nike executive and former Athleta CEO Maggie Gauger as its new chief product officer, effective October 26.
Chief Brand Officer Nikki Neuburger and Chief Supply Chain Officer Ted Dagnese are both leaving Lululemon effective November 6.
Joseph Godsey has been appointed as Lululemon's chief operating officer as part of the company's recent leadership changes.




