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Creator18 Appoints Heena Lulla as Business Head to Drive Next Growth Phase
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Storyboard•23-09-2026, 13:06
Creator18 Appoints Heena Lulla as Business Head to Drive Next Growth Phase
- •Creator18 appoints Heena Lulla as Business Head to strengthen its leadership in India's fast-growing creator landscape.
- •Lulla brings over two decades of experience in sales, marketing, digital, content, and IPs, with leadership roles at ZEE Entertainment and Radio City.
- •She co-founded VIParents and has extensive experience building and scaling creator businesses across India and Southeast Asia.
- •Anurag Iyer, CEO of Creator18, highlights Lulla's deep expertise, commercial instinct, and unique understanding of the creator ecosystem.
- •Creator18, from Network18, aims to provide distinctive creators with infrastructure and positioning to build relevance and lasting impact.
Key Questions Answered
Heena Lulla has been appointed as the Business Head of Creator18 to strengthen its leadership and drive its next phase of growth in India's creator landscape.
Heena Lulla has over two decades of experience, having served as Vice President at ZEE Entertainment, Associate Vice President for Digital and New Media at Radio City, and co-founder of VIParents.
Creator18 was launched in June 2025 by Network18 as part of the group's formal push into influencer marketing, talent-led new media, and creator-led advertising.
