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Audi India Considers Local Electric Car Production to Double Market Share
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Moneycontrol•13-10-2026, 17:40
Audi India Considers Local Electric Car Production to Double Market Share
- •Audi India is evaluating the local manufacturing of a battery electric vehicle with a final decision expected in the coming months.
- •The luxury carmaker aims to double its market share in India from around 8 percent to 15-16 percent over the next three to five years.
- •Audi plans to leverage the proposed India-European Union free trade agreement to test more imported models and assess customer demand.
- •The company is focusing its dealership expansion strategy heavily on tier-II and tier-III cities to reach new customers.
- •Audi will continue to rely on local manufacturing for its core portfolio while using imports to expand its available vehicle range.
Key Questions Answered
Audi India aims to double its luxury car market share from around 8 percent to 15-16 percent over the next three to five years by focusing on customer centricity, new product launches, and dealership network expansion.
Audi India looks to leverage the proposed India-European Union free trade agreement to introduce more models for testing customer volumes in the country, while also unlocking broader export opportunities for the Indian automotive industry.
Audi India plans to focus most of its dealership network development on tier-II and tier-three cities by entering new towns and converting some existing facilities into new-car showrooms.
