Stories
Woman Transforms from Brick Worker to Factory Owner: Nara Lokesh Highlights P4 Success
- •Andhra Pradesh IT Minister Nara Lokesh showcased a woman in Kuppam who transitioned from working in a brick factory to owning and operating one, employing 20 people, as an example of the state's 'P4' inclusive growth model.
- •The woman achieved this transformation within a year with an investment of just Rs 60,000, supported by guidance in bookkeeping, market identification, sales, and marketing.
- •Lokesh emphasized that the 'P4' model—Public, Private, and People Partnership—aims to ensure development benefits reach disadvantaged sections and promote inclusive growth.
- •He highlighted the importance of sharing industry experience and knowledge with grassroots communities, stating that practical experience offers lessons difficult to acquire in business schools.
- •Lokesh also mentioned companies adopting government schools as part of his Human Resource Development portfolio, focusing on curriculum development, early-age skilling, and life-skills education from Class 6.
Key Questions Answered
The P4 model stands for Public, Private and People Partnership, seeking to ensure that development benefits reach disadvantaged sections while promoting inclusive growth through industry and community collaboration. It focuses on providing ideas, exposure, guidance, and industry experience rather than just money to transform lives.
A woman in Kuppam went from working in a brick factory to running one herself and employing 20 people within a year with an investment of Rs 60,000. She achieved this with support on bookkeeping, identifying new markets, sales, and marketing under the P4 initiative.
Companies are adopting government schools to improve infrastructure, develop curricula, and introduce early-age skilling and life-skills education starting from Class 6. This includes teaching practical subjects like managing a family budget and understanding what it takes to become a successful farmer.
