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News18•28-09-2026, 17:45
Samsung Hikes Galaxy S26 Series Prices by Up to 17% Ahead of Festive Season
  • •Samsung has increased the price of its flagship Galaxy S26 series by up to 17% ahead of the festive season.
  • •The basic Galaxy S26 model with 256 GB storage will now cost Rs 1,02,999, a 17% increase from its launch price of Rs 87,999.
  • •With the latest price hike, all Samsung Galaxy S26 devices will now cost over one lakh rupees, with the S26 Ultra 1 TB model reaching Rs 2,14,999.
  • •Price increases for other models range from 9.4% to 13.9%, affecting S26, S26+, and S26 Ultra variants.
  • •Industry sources attribute the price increase to rising costs of memory chips, motherboards, and other electronic components.

Key Questions Answered

Samsung’s basic model in the Galaxy S26 series with 256 GB storage will cost around 17 per cent higher at Rs 1,02,999 compared to its initial launch price of Rs 87,999, pushing all devices in the series to cost more than one lakh.

Industry sources tracking the mobile phone segment attributed the price increase to the rising costs of memory chips, motherboards, and other electronic components this year.

Alongside Samsung raising its flagship series prices by up to 17 per cent, Apple also launched its upcoming iPhone 18 lineup in India at a higher price point, reflecting a 20 to 43 per cent price hike compared to the iPhone 17 series.