Stories
PepsiCo India and SLMG Beverages Eye Strong Festive Sales Amid Cost Pressures
N
News18•20-10-2026, 13:00
PepsiCo India and SLMG Beverages Eye Strong Festive Sales Amid Cost Pressures
- •PepsiCo India expects its food business to match last year's festive growth momentum, driven by new product rollouts and convenience-focused choices.
- •Saakshi Verma Menon, Chief Marketing Officer – Foods at PepsiCo India, stated that the company is expanding its portfolio across snacks, better-for-you products, and premium offerings.
- •SLMG Beverages, Coca-Cola's largest Indian bottler, reported high double-digit growth during the ongoing festive season with strong demand for Diwali gift packs.
- •Despite rising input costs for sugar and packaging materials, FMCG companies are prioritizing consumer affordability while absorbing some cost increases to protect demand.
Key Questions Answered
PepsiCo India expects its food business to achieve a festive growth trajectory similar to last year, growing in line with the industry and driven by new product rollouts and convenience-focused choices.
SLMG Beverages is reporting high double-digit growth during the ongoing festive season, with sales picking up since Navratri alongside strong orders for Diwali gift packs.
FMCG companies are experiencing margin pressure due to rising input costs—including crude-linked derivatives, packaging materials, palm oil, and sugar—which have squeezed profitability.
