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Odisha Launches 'Sujala' Campaign to Promote Water Conservation
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News18•02-10-2026, 15:00
Odisha Launches 'Sujala' Campaign to Promote Water Conservation
- •Odisha Housing and Urban Development Minister Krushna Chandra Mahapatra launched the statewide 'Sujala' campaign from Bhubaneswar.
- •The campaign, organized by WATCO, will run until October 16 to promote water conservation, safe drinking water, and healthy living.
- •Minister Mahapatra urged people to adopt responsible water-use practices and make conservation an integral part of daily life.
- •The initiative aims to sensitize people about avoiding water wastage, such as leaving taps running unnecessarily, and to promote groundwater recharge through rainwater harvesting.
- •The 'Sujala' campaign seeks to create widespread public awareness about protecting water resources and ensuring the availability of safe water for future generations.
Key Questions Answered
The 'Sujala' campaign promotes responsible water-use practices, safe drinking water, healthy living, and public awareness about preventing water wastage and avoiding waterborne diseases.
Organized by the Water Corporation of Odisha (WATCO), the statewide campaign runs from October 2 until October 16 across the state.
The campaign sensitizes people to avoid leaving taps running unnecessarily, refrain from excessive water use, and recharges groundwater levels through rainwater harvesting.