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ICICI Prudential Rebrands and Bank of Baroda Enters Pension Fund Business
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News18•05-10-2026, 22:00
ICICI Prudential Rebrands and Bank of Baroda Enters Pension Fund Business
- •ICICI Prudential Life Insurance has officially rebranded itself as ICICI Life Insurance following Prudential Plc ceasing to be a promoter of the entity.
- •The company introduced a new brand tagline, Har Kal Aasan, as part of its recent rebranding strategy.
- •State-owned Bank of Baroda has entered the pension fund business, marking it the second public sector bank to manage long-term money.
- •Bank of Baroda CEO and Managing Director Debdatta Chand stated that this new venture is an important milestone for the lender.
Key Questions Answered
The company rebranded following Prudential Plc ceasing to be a promoter of the entity.
The company announced a new brand tagline of 'Har Kal Aasan' alongside its rebrand.
State-owned Bank of Baroda entered the pension fund business, becoming the second public sector bank to manage long-term money.
